Entrepreneurship
Why understanding the WHY behind your business matters
Do you have a group you bounce ideas off of? Like minded people that help you move forward in your business? If not, I highly recommend you find one (or start one)! Their value is golden. Why am I asking? Let me share a story. Recently I attended an overnight retreat for my entrepreneur networking…
Read MoreHalifax Brand Photographer & the Pottery Artisan
Branding Photo Shoot with Laura Rae Studio. Creativity comes in all forms. Some use a camera, others a blob of clay. When Laura Rae throws her clay, amazing pottery happens. When I connected with Laura for her branding photo shoot I was immediately struck by the available light in her Halifax home studio. A photographers…
Read MorePhotography Pricing doesn’t have a MRSP
Pricing isn’t set in any magical stone. I’ve seen firsthand how personalized imagery can transform GenX women-owned small businesses. I have also seen how sometimes sticker shock becomes a barrier for them. Usually it is when there is a divide between understanding the difference between hiring a photographer for a family event rather than a…
Read MoreRocking your Online Presence
Why Personal Brand Photography for your Online Presence is Essential (No, selfies don’t count). In a world drowning in digital noise, your online presence is your headlining act. Breaking through that noise demands more than selfies or a generic stock photo. It demands a rockstar narrative. Visuals that resonate with your audience and defines your…
Read MorePros & Cons when you Hire a Brand Photographer
As business owners, we want to capture the attention of our ideal customers. To hire a brand photographer is great way to elevate your social media and website. But what are the possible pros and cons. Let’s consider both, starting with some pros. Pros when you hire a brand photographer: Cons (when you don’t): When you…
Read MoreIt’s not a hobby, it’s a BUSINESS
When my photography was a side hustle shooting weddings & families, it drove me crazy when my husband called it a hobby. He thought because I had a day job, I spent my weekends filling my hobby. The thing is, we don’t charge people for a hobby. At least not our worth. As a full time…
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