Resources

HELLO

I'm Allison

As a 30 year employee, becoming an entrepreneur has been a life experience riding the learning curve. Starting my own business in a new province, with no network really meant starting from ground zero.

I want to share with you some of the resources, tips & tools I have used, and a few key people/businesses I have discovered along the way.

PHOTOGRAPHERS: The perfect camera bag accessory for portrait and branding photographers.

The Creative Planner includes a workflow template, prop and outfit recommendations, suggested shot list, and a 25 client planner.

Elevate your client experience with the Creative Planner for Brand Photographers. This essential tool helps you stay organized, efficient, and inspired, ensuring every client receives the star treatment.

Order yours today

REFERRALS

Have Wi-Fi will travel. These digital service based businesses are also here for you whether you live on the east coast, the west coast, or anywhere in between (and a couple do!)

SmartCat Marketing

Nicole is a Marketing & Sales Strategist + Certified StoryBrand Guide so your website and sales funnels convert.

Brand Photography for SmartCat Marketing. Web design and StoryBrand

Signal Operations

Erika is a cloud based Bookkeeper. A XERO partner and certified HubDocs Partner

dark haired, young woman wearing grey sweater sitting at desk working with 2 iPads

A Better Way Consulting

Nicole helps companies raise the bar in their Customer Experience and be the first choice, repeat choice, and referral choice for their customers.

Nicole is a caucasian woman with brown hair. She is the lead behind a Better Way Consulting is sitting at a table with a laptop. The wall behind her has a ship steerin wheel

 

shiftED Academy

Tisha is a Presentation Skills expert - Embrace the Spotlight, Rock the Podium

lifestyle headshot of Tisha, CEO of ShiftedAcademy, leaning on the back of a chair with head resting on hand

Kathleen Bulger, RHN

A Holistic Nutritionist driven to Ban Brain Fog & Increase EnergyBrand Photography for holistic nutritionist Kathleen Bulger

Be-You-Tifully Aligned Yoga

Jill is an Active Aging Coach through Realignment Yoga. Discover her online classes.

Yoga instrutor meditating on mat

Join my free Webinar

Ready to elevate your brand? In this free webinar, you'll learn essential photo tips, how to craft captions that convert, and effective social media strategies. Plus, stick around for exclusive bonuses and discover how to take your skills further with my "Post with Purpose" course.

AFFILIATE LINKS

This page contains affiliate links. If you use these resources to buy a service, I may earn a commission.

Download Free Photo Tips

Download Photo Tips to gain confidence and share your stories on social media as you post with purpose and elevate your brand visibility.

Downloadable tips sheet for brand visibility on social media

BLOG

A graphic title What to Bring to your Brand Business Photoshoot with the background photo of a change room displaying a women's outfit

What to Bring to Your Personal Branding Photoshoot

By Allison Smith | December 29, 2024

A What to Bring Guide for Female Entrepreneurs A personal branding photoshoot for your business is your chance to shine, connect with your audience, and showcase your business personality. Planning what to bring and wear will make all the difference. Here’s how to prepare like a pro, so you look and feel your best on…

lifestyle headshot of Tisha, CEO of ShiftedAcademy, leaning on the back of a chair with head resting on hand

Halifax Photographer & the Presentation Strategist

By Allison Smith | November 27, 2024

How a Presentation Course led to a Photography subscription When I started my full-time photography business, I jumped at the chance to take a free 40-hour course through my local Chamber of Commerce. It was about presentation skills—not something I thought I needed at the time, but hey, free is free. What I didn’t realize…

female Maritime Lawyer, with shoulder length brown hair, wearing a white top and navy jacket, standing on a dock in front of a lobster fishing boat

Halifax Brand Photographer & the Maritime Lawyer

By Allison Smith | October 27, 2024

Marine Law is a specific niche. When local lawyer Sarah reached out, she didn’t want a typical photoshoot in the law firm. She was going out on her own, and wanted to build a client-focus brand. That meant showcasing behind the scenes, and being hands on. For her personal branding photoshoot, we were given permission…