Mini Sessions: Big Visibility, Small Photoshoot

blog graphic titles Mini Sessions for service based female founders shows a background of 6 photos of women business owners from mini branding sessions

What Makes a Mini Session the Perfect Brand Photo Solution

You want to show up for your business but your photos aren’t showing the real you.
Maybe they’re outdated. Maybe they don’t feel like your brand anymore. Or maybe… you’re just not in them at all.

If that sounds familiar, you’re not alone.

Most of the women I work with aren’t avoiding visibility, they’re stuck using images that no longer match the level of their business. And planning a full-day brand shoot? That can feel overwhelming when you’re already juggling all the things.

That’s where mini sessions come in.

When you’re still using that one good photo from 2022 (or gasp, even later), or avoiding posting altogether because nothing feels quite “on brand,” you’re not alone. Most of the women I work with aren’t avoiding visibility, they’re just stuck using outdated or inconsistent visuals that don’t reflect where their business is now.

So… what is a mini session?

A mini session is exactly what it sounds like. A shorter, simplified version of a full brand shoot.

But don’t let the word “mini” fool you. These sessions are anything but basic.

Think of it like this: you walk in with a couple of outfits, and 30 minutes later you leave with a fresh gallery of on-brand, high-quality images that make it easy to show up online confidently.

No location scouting
No trying to figure out what to do with your hands
No overthinking every detail. Just show up. I’ll guide the rest.

Who are mini sessions for?

These sessions are perfect for service-based entrepreneurs, coaches, consultants, creatives, and wellness pros who:

  • Don’t need a full-day photoshoot but do need better visuals
  • Are launching something soon and need content to support it
  • Want seasonal updates to keep their brand fresh and relevant
  • Have a website or social feed that doesn’t really feel like them

If you’ve been saying, “I know I need new photos, but I don’t know where to start,” this is your start.

What actually happens during a mini session?

Here’s how it goes:

  • You arrive at a curated location. We’re talking real spaces with personality.
  • I guide you through a 30-minute shoot, helping with poses and natural expressions (no stiff, fake smiles allowed)
  • You’ll have time for two looks or outfits, so you get variety without feeling rushed
  • After the session, you get a private online gallery filled with images that look like you – but the best, most confident version

You also get a prep guide beforehand and a group Q&A call so you know what to wear, what to bring, and what to expect.

Basically? You’re supported from start to finish.

Why mini sessions work so well

Because they’re focused.When you remove the overwhelm of planning, scouting, and “figuring it all out,” what’s left is you, doing your thing, looking like the expert you already are.

Mini sessions give you the kind of visuals that:

  • Tell your brand story in a scroll
  • Build trust with your audience (they see you)
  • Make showing up online feel less like a chore
  • Give you confidence when you hit publish

And bonus? When your brand photos actually work for your business, you stop wondering what to post. You start connecting with the clients who were already looking for someone like you.

What could your business look like with fresh, on-brand photos?

Imagine having a gallery of images that you actually want to use. Ones that show your personality, match your brand, and help your audience see you as the pro you are.

That’s the magic of mini sessions.
And it’s available to you, no matter how “unphotogenic” you think you are.

Want more visibility without the pressure of taking off a full-day? A mini session might be your new best friend.

Your brand deserves to be seen. Let’s make it easier to show up.

Curious about upcoming Atlantic Canada dates? Join the list to be the first to get the next details. 

Have a friend who could use a personal branding shoot, share this blog!


Ever wonder how you might use your personal brand photography photos in your marketing? Nicole of SmartCat Marketing has been to a few different Mini Sessions over the years to keep her website and social media fresh on brand.

I wanted to update my brand photos to create consistency throughout my online spaces. Allison was great at capturing my personality and I’ve been able to show up authentically, on a regular basis. I have a library of photos to select with each having the ability to tell a new story. I now have cohesiveness and I love the positive feedback it’s generated with my audience.

~Nicole Gallant

A 4 image grid of screenshoots showing images from branding minis in use on website and Instagram

Allison Smith

Halifax Personal Brand & Live Event Photographer | Social Media Coach & Course Creator, Post with Purpose through Photography & Social Media.

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