Marketing Tips Archives | Dandelion Digital

Photo Cheats for Social Media

by Allison Smith | Aug 30, 2020 | Marketing Tips, Photography, Social Media

As a photographer, utilizing social media is a must. Must do. Must know how. Not all photographers use the same platforms. As content creators we pick and choose the platform(s) that is best suited to our audience. For instance, a business such as a law...

Tipping the Scale at 50

by Allison Smith | Oct 2, 2019 | Entrepreneurship, Marketing Tips, Social Media

GenX are my people! Understanding who my message is intended for, and ultimately who I need it to reach is a key component of establishing my target audience. Starting a new business in a new city, I have been struggling with who that may be. Then, I wrote a...

Shorter Stories for Storytelling

by Allison Smith | Sep 22, 2019 | Dandelion Digital, Entrepreneurship, Marketing Tips, Social Media

Short is Sweet! Especially when you are storytelling for marketing. Confession time. The very first thing I do when I open a link to read a story is scroll to the end. No spoiler alerts, I’m not trying to see how it ends, I am trying to see when it...

When a # Becomes a Movement

by Allison Smith | Jun 14, 2019 | Dandelion Digital, Marketing Tips, Social Media

Today the internet has only one subject. Because today #WeTheNorth Today the movement that captured the city of Toronto, has spread throughout Canada! Today the Toronto Raptors are NBA Champs. Congratulations to them! A movement such as #WeTheNorth captures the...

The Dialect of the Emoji

by Allison Smith | Jun 5, 2019 | Dandelion Digital, Marketing Tips, Social Media

Similar to ancient hieroglyphics, is the evolution of technology creating an emoji language? They are a fun way to express ourselves on text message, and have also found their way into our social media profiles, and even content. But are they replacing our vocabulary,...

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