Entrepreneurship Archives | Dandelion Digital

Video: “Social Media from the Eye of a Photographer”

by Allison Smith | May 8, 2020 | Dandelion Digital, Entrepreneurship

Just a couple weeks before Covid19 put the world on hold I had joined BNI Nova Scotia. The idea of Business Network International is to have business people and entrepreneurs help each other grow their businesses. The goal is through networking and referrals....

Just Get Out There

by Allison Smith | Dec 15, 2019 | Entrepreneurship

Business networking is hard work. It can be intimidating. But it can also be very rewarding! Step 1… just get out there. Be present. Show up. Start with hello. Regardless if I am on-line or in-line, this is the strategy I am carrying into 2020. Business...

Tipping the Scale at 50

by Allison Smith | Oct 2, 2019 | Entrepreneurship, Marketing Tips, Social Media

GenX are my people! Understanding who my message is intended for, and ultimately who I need it to reach is a key component of establishing my target audience. Starting a new business in a new city, I have been struggling with who that may be. Then, I wrote a...

Shorter Stories for Storytelling

by Allison Smith | Sep 22, 2019 | Dandelion Digital, Entrepreneurship, Marketing Tips, Social Media

Short is Sweet! Especially when you are storytelling for marketing. Confession time. The very first thing I do when I open a link to read a story is scroll to the end. No spoiler alerts, I’m not trying to see how it ends, I am trying to see when it...