I moved across the country and started a new business. Crazy?
As a military family, starting over is not a new concept. We relocated from land locked Alberta, to coastal Nova Scotia. As a photographer this was a thrilling adventure, trading Canada’s canola fields and mountain scapes for her valley’s and...
Tipping the Scale at 50
GenX are my people! Understanding who my message is intended for, and ultimately who I need it to reach is a key component of establishing my target audience. Starting a new business in a new city, I have been struggling with who that may be. Then, I wrote a...
Shorter Stories for Storytelling
Short is Sweet! Especially when you are storytelling for marketing. Confession time. The very first thing I do when I open a link to read a story is scroll to the end. No spoiler alerts, I’m not trying to see how it ends, I am trying to see when it...
When a # Becomes a Movement
Today the internet has only one subject. Because today #WeTheNorth Today the movement that captured the city of Toronto, has spread throughout Canada! Today the Toronto Raptors are NBA Champs. Congratulations to them! A movement such as #WeTheNorth captures the...
The Dialect of the Emoji
Similar to ancient hieroglyphics, is the evolution of technology creating an emoji language? They are a fun way to express ourselves on text message, and have also found their way into our social media profiles, and even content. But are they replacing our vocabulary,...Member
Center Women in Business, Halifax
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Chamber of Commerce
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Member, BNI Nova Scotia
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Volunteer Social Media Day Halifax
Award 2018
Chamber of Commerce Award - Marketing Winner, 2018
Finalist 2017
Chamber of Commerce Award, Finalist 2017
Finalist 2016
Chamber of Commerce Award Finalist, 2016