Protect Your Facebook Page as a Solopreneur

Blog graphic with a laptop open to facebook, titled "How to protect your Facebook business page

A cautionary tale – While doing a simple cleanup, I accidentally removed myself as the only admin from my own Facebook Business Page. It was an easy mistake—one that could happen to anyone. I’m sharing my experience hoping it doesn’t happen to you. How I Lost Access to My Facebook Page—and Got It Back While…

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Blurry Photos Online are a No-Go

female photographer sitting crossed legs on a table, taking a photo of a blond woman sitting crossed legged on a bed

Why Your Online Photos Might Look Blurry (And How to Fix It!) Remember back in the day when we used to wait a week to get our photos developed at the local camera store? If a photo came back blurry we didn’t know it for a week, and there was nothing to do about it.…

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B-Roll: Your Secret Weapon for Visibility

a blond women in an olive green jacket, standing in the kitchen shooting a hands-free B-roll video with her iPhone in a ringlight holder

Running a service-based business and over 40? Video marketing is the secret weapon you may be shying away from. But let’s be real, a talking head can only do so much, no matter how riveting your words. Enter B-roll. This isn’t just pretty filler footage. B-roll is the magic that takes your videos from “meh”…

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Halifax Brand Photographer & the Social Media Anti-Hero

a blond woman staring into the camera, wearing glasses, a black outfit with bright red leather jacket

When I moved across country, from Edmonton to Halifax (I am Canadian eh) Anita was one of the first people I met. Amidst the chaos of settling in, our paths crossed early on. With a background in social media management and event photography, I jumped into volunteering for Social Media Day Halifax ’19. Little did…

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Rocking your Online Presence

blond woman in orange sweater wearing headphone, holding vinyl record, with more on the couch in front of her

Why Personal Brand Photography for your Online Presence is Essential (No, selfies don’t count). In a world drowning in digital noise, your online presence is your headlining act. Breaking through that noise demands more than selfies or a generic stock photo. It demands a rockstar narrative. Visuals that resonate with your audience and defines your…

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3 Photo Tips to Elevate Your Social Media

Allison Smith on white coach in front of laptop holding notebook

Everyone is looking for photo tips to elevate your social media. We strive for the perfect Instagram grid. Beautiful, bright, airy images. But if you start with a photo that is flat, dark and dingy, you shouldn’t be asking how a filter can fix it, you should be asking, how can I make it better…

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