Photo Cheats for Social Media

Best photo sizes for social media

What are the best photo sizes for social media? As a photographer, utilizing social media is a must.  Must do. Must know how.  Not all photographers use the same platforms. No one uses all the same social media platforms. As content creators we pick and choose the platform(s) that is best suited to our audience.…

Read More

Video: “Social Media from the Eye of a Photographer”

Just a couple weeks before Covid19 put the world on hold I had joined BNI Nova Scotia. The idea of Business Network International is to have business people and entrepreneurs help each other grow their businesses. The goal is through networking and referrals. With this purpose only 1 person per chapter may be in the…

Read More

I moved across the country and started a new business. Crazy?

Jasper Canada

As a military family, starting over is not a new concept. We relocated from land locked Alberta, to coastal Nova Scotia. As a photographer this was a thrilling adventure, trading Canada’s canola fields and mountain scapes for her valley’s and shores. While my husband moved for his job, I had to leave mine behind. I…

Read More

Video Saved the Marketing Star

From Facebook to IGTV. From Podcasts to AI. From the days of sitting on the kitchen floor with a curly cord holding the phone to our ears, so much has changed in the way we communicate. The evolution of on-line marketing and social media has been so swift, that many of the reference articles throughout…

Read More

Just Get Out There

Business networking is hard work. It can be intimidating. But it can also be very rewarding! Step 1… just get out there. Be present. Show up. Start with hello. Regardless if I am on-line or in-line, this is the strategy I am carrying into 2020.  Business networking, like any relationship, starts with a conversation. No…

Read More

CASE STUDY: I Bleed Brown

I had a hard time choosing a company to look at for a case study. I don’t really follow consumer companies in my own social media feed, and didn’t want to go to the big brands that are a household name. I am quite sure Pepsi knows I am forever faithful, but I am going…

Read More