Photography & Social Media Tips & Ideas
On these pages I hope to share tips, ideas and photo shoots. I want to give you inspiration and how-to's, to elevate your brand visibility. To help other small business owners post with purpose through photography & social media.
3 Tips for Social Media Consistency
A couple weeks ago I was having a conversation with a client I had done some product photos for. Within our conversation he asked how my social media posts seem so consistent in its messaging. I introduced him to Cindy, my ideal client avatar. The idea of the avatar is to direct your messaging to…
3 more Photo Tips to Elevate your Social Media
We all want to curate a perfect Instagram feed. We want to elevate our social media. Earlier this spring I started this series on photo tips for social media. We looked at lighting, building a Photo bank, and watching for distractions in your background. Go back and check it out. This month I want to…
Me & My Camera. A Camera Day Tale.
Today is Camera Day. Invented nearly 200 years ago in France, the first still image took nearly half an hour to expose. Fast forward to the modern digital camera, with instant results! First sold in Japan 32 years ago, a commercial DSLR (digital single lens reflex is a camera with interchangeable lens) sold for $13,000…
How to Take Better Photos for Social Media: A Practical Guide for Business Owners
You do not need a professional camera to take photos that work for your business. What you need is a clear eye and a bit of intention. Most business owners are already carrying the right tool in their pocket. The gap between a photo that looks polished and one that looks rushed is rarely about…
A Photographer’s Iceberg
As a brand photographer I create images to help you post with purpose. Images that showcase you and what you offer, to help reach your ideal client, customer or community. I don’t just take pictures. A few years ago I heard a story that stuck. Let me paraphrase A couple had a dinner party, serving…
Tips For a Safe & Successful Brand Photography Session.
A photo shoot can succeed even with social distancing I have been a photographer since I was 16 years old, and still love it all these years later. In January 2020 I took my experience as an event photographer & social media manager and launched my first entrepreneurship, Dandelion Digital. And we all know how…
How Brand Photography Can Elevate Your Small Business
If you have an online presence, no matter if you’re a life coach, a dog trainer, a yoga instructor, or maybe you teach online-marketing strategies like I do, having professional, branded, and lifestyle photos can massively up-level your business, especially when you know when and where to use them. Amy Porterfield | Podcast 281 Are…
Is Your Customer Avatar Best Representing Your Business?
“In marketing, an avatar is a little fiction that helps us understand who our ideal customers are so can more easily find them”. DeVries, H. Forbes, Sept, 2019 Have you identified your Ideal Customer Avatar? Over the course of world events that hit us in 2020, there has been a shift in this avatar. Previously…
5 Quick & Easy Website Updates for the New Year
For many of us the first week of a new year is like a clean slate. We set new goals with renewed energy. But there is also an advantage to taking a step back and looking at the old. For me personally, I did a quick update on my website! It isn’t old, being a…