Video Saved the Marketing Star

Video Saved the Marketing Star

From Facebook to IGTV.  From Podcasts to AI. From the days of sitting on the kitchen floor with a curly cord holding the phone to our ears, so much has changed in the way we communicate. The evolution of on-line marketing and social media has been so swift, that many...
Just Get Out There

Just Get Out There

Just get out there. Be present. Show up. Start with hello. Regardless if I am on-line or in line, this is the strategy I am carrying into 2020.  Business networking, like any relationship, starts with a conversation. No one ever gets involved in a committed...
CASE STUDY: I Bleed Brown

CASE STUDY: I Bleed Brown

I had a hard time choosing a company to look at for a case study. I don’t really follow consumer companies in my own social media feed, and didn’t want to go to the big brands that are a household name. I am quite sure Pepsi knows I am forever faithful, but I am going...